• Broken promises

    - only 5-6% actually recycled

  • Wasteful single-use

    - used once, pollutes forever

  • Harmful microplastics

    - silently contaminate ecosystems

  • Plastic bottles

    - the industry’s default

  • Plastic pouches

    - new look, same waste

  • Plastic scoops

    - always included, never reused

  • Honest supplements

    - clean, naturally sourced formulations

  • Thoughtful Danish design

    - reusable containers & plastic-free refills

  • Zero plastic waste

    - better for you & better for the planet

  • Glass containers

    - food-safe and recyclable

  • Compostable pouches

    - Kraft paper with plant-based lining

  • FSC-certified materials

    Boxes, tape, labels, cards, etc.

  • It starts with one

    - every product removes a bottle

  • Every refill counts

    - each month, another is recovered

  • Month by month

    - with thousands already removed